Strategic partnership between Bitget and SWEAT
Bitget and SWEAT have formed a strategic partnership to lower the barrier for Web2 users to move to Web3, paving the way for the connection between the virtual and real worlds. The partnership officially launched at the Dubai Esports Festival (DEF) 2025.
Innovative model of "earn crypto rewards while working out"
At the event, the “earn crypto rewards while working out” concept was introduced through fun interactive experiences. Ads from Dubai Airport to Sheikh Zayed Road conveyed the partnership vision with the slogan “Walk into Crypto—Step. Sweat. Score.”
SWEAT Co-Founder Statement
“We are transforming daily exercise into a new path to personal financial well-being,” Chia Oleg Fomenko, co-founder and CEO of SWEAT. “This is not just a digital incentive for basic lifestyle behaviors, but also a profound reshaping of how digital assets are owned.”
