Explaining Robinhood’s stock token: Blockchain in name, marketing in reality

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MarsBit
07-11
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Recently, Robinhood launched a stock tokenization product, causing quite a stir in the Web3 circle. However, as someone who has long been following blockchain technology, I want to discuss the real situation behind this product. To be honest, it seems more like a carefully planned marketing campaign rather than true technological innovation.

💼 TL;DR 💼

Robinhood's stock tokenization product appears to be a carefully orchestrated marketing campaign. It mainly aims to seize the high ground of the RWA hot topic, but from the perspective of actual innovation, there are few highlights. Simply put, it uses blockchain as a brand promotion tool, without fully utilizing blockchain's core advantages of decentralization and composability.

Compared to Kraken xStocks' "digital twin" model, Robinhood's "synthetic wrapper" model falls short in both legal structure and functionality. What it offers users is a derivative contract, not true ownership of the underlying assets. While it claims to provide US stock exposure for EU customers, this can be easily done with traditional financial instruments, making such a complex approach unnecessary. Additionally, visions like "24x7 trading" and "retail investment in private equity" are difficult to realize in practice.

Although Robinhood has successfully packaged itself as an industry innovator with this product, its true significance lies in pointing out a possible path for the integration of TradFi and DeFi. This path may be led by Web2 companies that can simplify Web3's complexity and package it in a more controllable ecosystem.

🎭 Four Ways of Stock Tokenization 🎭

Before diving into Robinhood's product, we need to understand the different ways of stock tokenization. Just like there are many ways to cook, there are several paths to moving traditional stocks onto the blockchain.

Synthetic Assets

  • What is it? This is a pure DeFi approach. You don't need to hold any real stocks, but instead "create out of thin air" a token that tracks any real-world asset (including stocks) by over-collateralizing a bunch of crypto assets (like ETH) in a smart contract. The synthetic token's price is anchored by the smart contract: using oracles like Chainlink to obtain real-world asset prices, settling token holders' gains and losses based on this, thereby ensuring the token's value remains linked to the target asset's price.
  • Who do you trust? You trust the code and economic model. You're betting that this smart contract system is robust enough, and the over-collateralized collateral's price remains stable without crashing.
  • Representative players: Ostium, Synthetix.

Synthetic Wrapper

  • Representative players: Robinhood.
  • What is it? Essentially a derivative play. The tokens users buy actually represent a contract with Robinhood - Robinhood promises to pay token holders returns equal to the stock price fluctuation. To fulfill this payment promise, Robinhood typically buys real stocks as a hedge, but this is not its legal obligation. Theoretically, as long as it gains regulatory approval, it can also replace stock positions by purchasing futures or other derivatives, without needing to purchase stocks at a 1:1 ratio. Robinhood is not obligated to disclose its specific stock holdings to token holders.
  • Who do you trust? You 100% trust Robinhood as a company and its regulatory backing.

Digital Twins

  • Representative players: xStocks on Kraken exchange (issued by Backed Finance).
  • What is it? This is currently the most accepted model. For each token issued, the issuer must actually deposit a corresponding stock in a regulated custodian bank (such as Switzerland's InCore Bank AG). The token in your hand is like a "digital claim voucher" for a stock.
  • Who do you trust? You need to trust the issuer, custodian bank, and regulators, but the good news is that there are usually on-chain tools (like Chainlink's proof of reserves) that allow you to check at any time whether the stocks are still in the "vault".

Native Digital Securities

  • What is it? This is the most revolutionary approach. Stocks are no longer "shadows" of off-chain assets, but are directly "born" on the blockchain. The blockchain itself is the legal ownership record, completely bidding farewell to paper certificates and centralized systems.
  • Who do you trust? You trust the blockchain network itself and the legal framework that acknowledges this form.
  • Representative players: For example, the European Investment Bank (EIB), directly issued 100 million euros of native digital bonds on Goldman Sachs' GS DAP™ private blockchain platform under Luxembourg law.

🔍 Analyzing Robinhood vs. Competitors 🔍

ROBINHOOD VS. OSTIUM (Synthetic Wrapper vs. Synthetic Assets)

Similarities: Both provide users with stock economic exposure, not direct ownership. Essentially, they are derivatives aimed at replicating stock price performance.

Differences: The core difference lies in the foundation of trust.

  • Robinhood's trust comes from institutions and regulation. Users believe Robinhood, a regulated company, will fulfill its contractual obligations.
  • Ostium's trust comes from code and economic game theory. Users believe in the code's robustness and that over-collateralized assets can ensure the synthetic asset's value stability.

ROBINHOOD VS. XSTOCKS (Synthetic Wrapper vs. Digital Twins)

Similarities: In theory, both models' issuers hold real stocks as support.

Differences:

  • Different purposes of stock holding: Robinhood holds stocks to hedge its own risks, which is a risk management approach, not a direct legal obligation to users. In contrast, Backed Finance, the issuer of xStocks, has a legal obligation to hold and custody one real stock 1:1 for each token issued.
  • Different ownership and risk: In Robinhood's model, stocks belong to Robinhood's company assets, and users are merely its unsecured creditors. If Robinhood goes bankrupt, these stocks will be used to repay all creditors, with users having no priority. In xStocks' model, stocks are placed in a segregated custody account for user benefits, theoretically isolated from the issuer's bankruptcy risk, providing stronger asset ownership protection for users.
  • Different on-chain utility: Robinhood's tokens are restricted within its "walled garden" and cannot interact with external DeFi protocols. xStocks is open, allowing users to withdraw to their own wallets and use them for DeFi lending, trading, etc., with true composability

🤔 Interrogating ROBINHOOD: What's the point of your "blockchain"? 🤔

Question One: Couldn't you do this product without blockchain?

  • The answer is: Absolutely. The functionality Robinhood provides, allowing European users to benefit from US stock rises without owning US stocks, can be completely implemented through CFDs or other derivatives, a product that has existed in traditional finance for decades. Robinhood could easily use a standard centralized database to record who bought what, without needing to use the Arbitrum blockchain.
  • So why use it? The answer is simple: marketing. In today's global RWA and tokenization concept, wrapping a product in "blockchain" and "token" clothing can immediately attract attention, create news, boost company stock prices, and package themselves as innovators ahead of the times.

Question Two: What happened to the DeFi "Lego" you promised?

  • The reality is: Robinhood's stock tokens can't leave its App. Although issued on the public blockchain Arbitrum, its smart contract contains a "access code" that only allows transfers between Robinhood-approved wallets. This means you can't transfer it to your own wallet, can't trade on DEX, and can't use it for collateral lending—all Web3 composability plays are irrelevant to you.
  • Why do this? This is for control and compliance. Once opened, Robinhood cannot manage KYC/AML regulatory requirements. So, it would rather sacrifice the core open spirit of blockchain to build an absolutely safe "walled garden".

Question Three: What happened to "trustless"?

  • The reality is: You must 100% trust Robinhood. The blockchain can only prove to you that "you indeed bought a contract from Robinhood". But it cannot prove whether Robinhood actually bought stocks to hedge risks, nor can it prove whether Robinhood will have the ability to honor the contract if it goes bankrupt.
  • Trust paradox: This creates a huge paradox. Blockchain was born to eliminate trust in centralized institutions, but Robinhood's model requires you to place all trust in a single company. If so, what's the significance of using blockchain to prove "you bought" this small matter?

Summary: From these three points, Robinhood's stock tokens are indeed "blockchain in name, but not in essence". It's more like a Web2.5 product disguised as Web3, a grand "blockchain SHOW".

  • A Victory in Narrative Warfare: Although the product itself is technically unremarkable, Robinhood has completely outperformed its more technically hardcore but less-known competitors in brand awareness and market presence. It successfully tied itself to the grand narrative of "the future of finance", which is crucial for a publicly listed company.
  • Paving the Way for the Future: Robinhood's ambitions do not stop here. They have announced that they will establish their own Layer 2 blockchain in the future and support users in "self-custody" of assets. This is the key! This means that today's "walled garden" is just a transitional phase, an experimental field for accumulating users, testing technology, and navigating regulations. When the garden gates truly open, all the limitations we discuss today may be overturned.
  • The Resilience of Web2 Giants: Finally, this also tells us that the large-scale adoption of Web3 may not be possible without traditional internet brokers like Robinhood. Because pure DeFi is still too complex for ordinary people. What Robinhood excels at is making complex things simple, seamless, and user-friendly. They are like translators, telling the story of Web3 in a language that the masses can understand.

So, our final conclusion is:

  • Robinhood's stock token, at the current stage, indeed has more symbolic significance than practical meaning, and is a successful marketing hype.
  • But it is also like a wedge, opening the door to the integration of traditional finance and blockchain. It has taken the first step in the most clever and pragmatic way. The real revolution will not happen overnight, and what we are witnessing is precisely the prelude to this great transformation.
  • For us ordinary investors, perhaps the most important thing is to stay clear-headed, understand the underlying logic, neither being carried away by a grand narrative nor scoffing at the possibilities of the future.

Source
Disclaimer: The content above is only the author's opinion which does not represent any position of Followin, and is not intended as, and shall not be understood or construed as, investment advice from Followin.
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