Justin Sun played through the Trump effect: Investing 75 million magnesium in WLFI to break into the U.S. cryptocurrency empire

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On January 20, 2025, the day of Trump's inauguration as President of the United States, his family's crypto project World Liberty Financial (abbreviated as "WLFI") announced the purchase of over $100 million worth of cryptocurrencies, including $47 million in wBTC and $4.7 million in TRX; two days later, WLFI further increased its holdings by 10.81 million TRX, surpassing USDT to become one of the top 5 assets in WLFI's portfolio.

Behind these transactions is the deepening collaboration between Justin Sun and the Trump family. This has expanded Sun's influence beyond the digital currency realm, into the realms of politics, economics, and global markets. Leveraging his unique insights, keen market instincts, long-term planning, and strong strategic execution, Justin Sun is steadily realizing his grand blueprint for a new global crypto order.

Crypto New Identity: Crypto OG x Crypto President x WLFI Advisor

When we think of Justin Sun, we associate him with the founder of TRON, the global advisor of Huobi HTX, the wBTC advisor, and the Prime Minister of the Republic of Liberia. And on November 26, 2024, Justin Sun added another title to his long list: advisor to the Trump family's crypto project WLFI. WLFI stated in the announcement:

Justin Sun's insights and experience will help us continue to innovate and develop.

The day before, Justin Sun had invested $30 million in WLFI, becoming the project's largest investor. On January 19, 2025, Justin Sun announced an additional $45 million investment, bringing the total investment to $75 million.

As mentioned at the beginning of the article, the Trump family is also continuously increasing its holdings of TRX, indicating that they are optimistic about the technical advantages and long-term market potential of the TRON blockchain, and will further expand their footprint in the blockchain sector. By partnering with TRON, the Trump family not only can share in the wealth potential of the cryptocurrency market, but also leverage this mature platform to promote the success of their own projects. The partnership between the two parties has created a new norm of win-win cooperation between the crypto industry and political figures, providing fresh impetus for the wider application and development of crypto assets.

Justin Sun's crypto empire

As the first crypto-friendly president of the United States, Trump has quickly moved to address matters related to relaxing crypto regulatory policies since taking office. On January 21, Bitcoin Magazine CEO David Bailey revealed on the X platform that among the first 200 executive orders signed by Trump after his inauguration were orders related to cryptocurrencies or Bitcoin; on the 22nd, Trump authorized the US SEC to establish a "Crypto Task Force" led by "Crypto Mom" Hester Peirce, "dedicated to developing a comprehensive and clear regulatory framework for crypto asset assets". These actions indicate that Trump is fulfilling his campaign promises, and is likely to introduce more crypto-friendly policies in the future.

In a more relaxed crypto regulatory environment, Justin Sun's planning and innovation capabilities will be fully unleashed. While further expanding his crypto empire, as an advisor, Sun will also be able to provide the Trump family with more strategic insights into the crypto market, helping to accelerate industry development and promote the overall improvement of the crypto ecosystem.

No one understands the 'Trump Effect' better than Justin Sun

Trump is both the President of the United States and the world's biggest social media celebrity, to the extent that the "Trump Effect" has become a popular economic concept - the crazy performance of Bitcoin after his election victory is the best example. In grasping the "Trump Effect", perhaps no one does it better than Justin Sun.

On January 18, Trump posted on his social media account, announcing the launch of his official personal Meme coin TRUMP (OFFICIAL TRUMP). Huobi HTX acted swiftly, being the first top-tier exchange to list the coin. After listing on Huobi HTX at 17:40, TRUMP surged by as much as 1,250%, the news went viral on social media and became a hot topic across the web. CoinGecko data shows that the Trump coin started trading at an opening price of $0.1824, and within 12 hours, it skyrocketed over 15,000%, reaching a peak of $75.35, with a fully diluted market cap approaching $80 billion.

On January 20, Trump's wife also announced the issuance of her personal Meme coin $MELANIA. Huobi HTX once again seized the opportunity, opening spot trading for MELANIA just 4 hours after its launch. In less than two hours, MELANIA's market cap reached $6 billion, with the price surging over 50%.

These two rapid captures of Huobi HTX on hot spot assets, coupled with Justin Sun's multiple collaborations with WLFI recently, have led to widespread rumors that "Justin Sun is the driving force behind Trump's token issuance". Even Justin Sun himself has retweeted such rumors, saying he also wants to "eat melon". Putting aside conspiracy theories, Huobi HTX has indeed demonstrated a keen market sense. By being the first to list these emerging tokens, not only did it meet the investment needs of users and strengthen the wealth effect, but it also injected new vitality into the cryptocurrency market. Subsequently, the platform launched a series of heavyweight events, where new users who registered had the opportunity to receive airdrops of TRUMP and WLFI tokens.

As the Trump family gradually delves into the crypto market, there may be more innovative crypto projects and tokens launched in the future. Justin Sun and Huobi HTX's participation has clearly brought more opportunities to this emerging track.

In addition to the official Trump Meme coin, another track that can prove Justin Sun's ability to predict the "Trump effect" is AI. On January 21, Trump announced that SoftBank, OpenAI, and Oracle will jointly establish a new AI company called Stargate, a $500 billion project that will become the "largest AI infrastructure project in history". With this news, the crypto AI sector saw a widespread surge, with tokens such as ARC, PIPPIN, GRIFT, and SWARMS surging by 110%, 121%, 90%, and 60% respectively in the past 3 days.

These tokens can all be traded on Huobi HTX. As the trend of AI and cryptocurrency integration continues to gain momentum, Huobi HTX is also accelerating its layout. From the AI Meme leader GOAT, to the ACTSOL that created a 20-fold wealth miracle in a single day, to the increasingly popular AI Agent project, Huobi HTX has always been ahead of the industry in discovering quality assets in the AI track. This echoes what Justin Sun said on X on January 17, "For trading new coins, Huobi HTX is the only one you need!"

Driven by this strong wealth effect, Huobi HTX has shown an amazing growth momentum, with the platform's user base rapidly increasing. In just one day, Huobi HTX welcomed over 180,000 new registered users, setting a new historical high. Huobi HTX has undoubtedly become an important player in the global blockchain industry, attracting more and more users and investors' attention and trust.

The "Destined One" in the Crypto Industry

In the crypto industry, Justin Sun has already achieved enough success and made enough money, but he still chooses to fight at the forefront. There must be a desire beyond fame and fortune that supports him. Now, Justin Sun is facing an excellent historical opportunity. His unique business acumen and bold strategic layout, TRON's technical accumulation and user base, Huobi HTX's market advantages and brand reputation, combined with the political support brought by the deep cooperation with the Trump family, Justin Sun has the ability and conditions to further expand his crypto empire while driving the cryptocurrency industry to a broader market and elevating it to new heights.

"Believe that you can definitely get a big result!" On the eve of Trump's inauguration, Justin Sun wrote this on X. He did not explicitly state what the "big result" in his heart is, but it must be his destiny.

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Disclaimer: The content above is only the author's opinion which does not represent any position of Followin, and is not intended as, and shall not be understood or construed as, investment advice from Followin.
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